By now, you have probably heard a lot about the newest hair craze: Mink Brazilian Hair Extensions. Yet, most people don’t actually know a whole lot about this product, but this article will help you gain a better understanding of what the product is all about, ways to market the product should you choose to sell it yourself, and information on mink hair vendors.
The first step to understanding Mink Brazilian hair extensions is to understand the terms that are used to describe the hair:
Virgin: You will often hear hair extensions or weaves referred to as virgin. Virgin hair simply means the hair is unprocessed. It has never been chemically processed in any way. No dye. No bleach. No perms. This hair is untouched and pristine. It generally comes from a single donor that originated in India, Asia, Peru, or Brazil. Virgin hair is usually rated a 7a-10a.
Remy: Another term that is used to describe extensions and weaves is remy. Remy hair is resistant to tangling because all of the hair follicles are flowing in the same direction. Likely, the donor’s hair was put in a ponytail and then cut which keeps all of the hair strands aligned. Remy hair may be lightly processed, and it generally originated from Brazil, Malaysia, Asia, India, or Peru. Remy hair is rated slightly below virgin hair at 5a-7a.
Mink hair extensions or weaves are made with the highest quality hair that is both virgin and remy. The extensions are usually very full and thick. Plus, they come from a single donor. All mink hair is remy and virgin, but not all virgin and remy hair is mink! Mink refers to hair that is of the utmost quality.
Brazilian Mink Hair Extensions Don’t Come From a Mink
The term mink when applied to hair extensions, doesn’t mean that the hair actually came from the animal called a mink. It is simply a marketing term used to describe the quality of the hair. In fact, Brazilian Mink hair probably doesn’t even come from Brazil. In general, the best virgin hair is sourced out of India. In fact, a good majority of the hair extensions are sourced from India.
The term Brazilian, when referring to hair extensions, is about the texture of the hair, not where it was sourced. The hair is similar in texture to a Brazilian woman’s hair, but the hair extensions most likely did not come from a Brazilian woman.
So, You Think You Want to Sell Mink Hair?
Hair has always been a big business, from haircuts at the salon to shampoo at the drug store; there are a lot of niches where a person can earn money from the hair industry. But what if you want actually to sell hair?
Well, there is a big market for that too! Hair extensions have become very popular in recent years, and it is popularity that spans the market and is not limited to just one particular ethnic group. Wigs and extension (sew-ins, clip-ins, and tape-ins) are a huge multi-million dollar business that continues to grow year after year.
Brides, pop stars, and girls headed to prom are just the tip of the iceberg. Women are buying mink hair extensions on a daily basis. So, if this is a market that interests you, you need to get out there and start selling hair.
Marketing Mink Hair Extensions and Mink Hair Weaves
A good place to start your marketing efforts is with your very own website. A lot of sellers only use social media to sell their products, which can be effective, but the best way to start your online presence is with your own site.
There are a lot of places that you can build your own site, and they all have varying degrees of difficulty. Some of the most popular are Wordpress, Shopify, Wix, and Weebly. Let’s look at these three platforms a little more in depth:
Wordpress: Wordpress is a powerful platform, and you can run a multitude of different types of sites with it. For an e-commerce site, you will need to install a plug-in called WooCommerce so that your site can accept payments.
Shopify: Shopify was made for selling. The platform makes it really easy to build your site; you can be up and running in a matter of minutes. However, you will incur fees for each purchase when using Shopify.
Wix: Wix doesn’t come with all the options that you can get with Shopify, but it can still be used to build a fairly decent e-commerce site. It is often preferred by those just starting out because you can build a site for free.
Weebly: You can also build a free site with Weebly, but you will be limited in the number of products you can sell without upgrading to a paid site. There is a 3% transaction fee that can cut into profits, but the website builder is drag and drop which is a plus for those that do not understand very much about building web pages.
Using Facebook as a Marketing Tool
Facebook can be a super powerful tool when used correctly, and it can really drive a lot of business to your e-commerce site. Creating a business page should be your number one priority when you first start your Facebook Marketing efforts. Make sure to state what you are selling clearly, but you will want your name also to be a unique reflection of your business and products. Simply calling your page Mink Hair Extensions will definitely get the point across on what you sell, but it doesn’t say anything about your business.
The next step to Facebook marketing involves joining some groups. There are generally several local hair-related groups in most larger cities. They can be a great place to advertise your wares. Also, if you can find some groups of hair stylists that might be in the market to purchase your mink hair weaves, that is another revenue source you should be spending some time marketing to. Don’t forget about Facebook Marketplace! It has become a very popular place to buy and sell products.
Tip: When using Facebook for business purposes, remember that you are always messaging with potential clients, and you should maintain a level of professionalism.
Finding a Reputable Vendor
Once you have your website created, you will need to find a quality mink hair vendor to get your business off the ground. There are many hair vendors out there, but they are not all of the same quality. Sometimes the best way to decide on a good hair vendor is to purchase a vendor list. However, there are plenty of websites that publish lists of A-list mink hair vendors. Check out ballicevirginhair.com for an extensive list of vendors that sell mink, virgin, and remy hair.
Another way to find a reputable vendor is to ask around. Your local hairstylists will likely have vendors they prefer to buy from, and they can point you in the direction of a good quality mink hair seller.
What are you waiting for?
Now that you are armed with all this mink Brazilian hair extension knowledge, you are ready to go out there and open your very own site!